The success and popularity of Chevrolet cars does not allow you to calmly pass by and not pay attention to this company. Her story is interesting and fascinating, it is rich in ups and downs, furor and failures. We will study in detail the activities of the Chevrolet company, including understanding the country of origin, and consider the place of assembly of the most popular and striking models. It definitely won’t be boring, especially for fans of these cars.
In general, the Chevrolet brand is an American brand, therefore the country of origin is America. It was founded by William Durant, who was known for his love of motorsports. Very little time passed, and the same man founded the General Motors concern, which at this moment is considered the most serious, successful and popular on all continents.
The development of the concern has reached such a level that Chevrolet is produced in every successful, large and developed country. Few automobile companies can boast of such success. No one can give a definite answer to the question of where Chevrolet is produced.
The modern American brand resembles a medal, which, as we know, has two unequal sides. This brand has two incarnations that are radically different from each other.
- In North America, where the main and even the original enterprise is located, unique SUVs, sports cars and sedans are produced. These cars are characterized by enviable potential, excellent design and belong to the premium segment.
- Chevrolet also has its own division in South Korea. Completely different cars are produced here. For the most part, these are Daewoo models that belong to the budget segment.
This organization of work provides the company with the opportunity to enjoy several advantages:
- Cars are supplied to the market in different configurations, which belong to different price segments;
- representation on the European market due to high-quality budget cars produced in Korea;
- conquering the markets of the CIS countries with cheap models, the quality of which is an order of magnitude higher than similar offers;
- the ability to test existing technologies before using them on other models;
- low-cost Korean assembly.
Great history of Chevrolet production
Chevrolet country manufacturer USA in Detroit on November 3, 1911. Swiss-born racer, engineer and mechanic Louis Chevrolet. Under the strict guidance of American businessman William Durant, he founded a company in Michigan under the auspices of GM. And this day is considered Chevrolet's birthday.
Silverado
- At Chevrolet
- Chevrolet brand history
- A little bit from Louis' life
- Chevrolet cars entire model range
- 1916
- 1923
- Chevrolet production during World War II
- Chevrolet models list with photos
- Chevrolet sports models
- 1954
- 1958
- 1958
- 1961
- 1964
- 1969
- 1971
- Chevrolet: centenary
- Chevrolet model range in the USA
- Chevrolet models list
- In conclusion
What types of Chevrolets are there?
Chevrolet cars
- Alero. 1st generation, 1999 - 2004.
- Aveo. 3 generations, 2003 - 2015.
- Blazer. 1st generation, 2022 - today
- Camaro. 4 generations, 2009 - today
- Captiva. 3 generations, 2006 - today
- Cobalt. 1st generation, 2011 - today
- Corvette. 4 generations, 2013 - today
- Cruze. 3 generations, 2008 - today
Interesting materials:
How many exoplanets are there in the Solar System? How many exoplanets are there in the Solar System? How many electrons orbit the nucleus of a yttrium atom? How many eras are usually distinguished in the geological history of the Earth? How much is 1 linear meter? How much is 2 cents? How much is 6 feet in meters? How much is it without 10? How much is one cubic meter of land? How many phases are there in a running long jump?
Chevrolet brand history
An interesting and fascinating history of the brand, which you will learn a little below. Full of victories and ups with a small sprinkling of failures, without which it is impossible to develop a single business.
Chevrolet is an American brand founded by William Durant with the help of Louis Chevrolet. Who gave the name to the brand and a lot of help to the founder, but was never its owner.
He is not only the founder of Chevrolet and the head of GM, the most successful and popular concern on the planet. Chevrolet has acquired factories in all developed and large countries of the world.
A little bit from Louis' life
The engineer worked at the Mors automobile company and was interested in cars all his life. Racing was the main spark in his life. And therefore Chevrolet became a racer, and officially from the company for which he worked. Having acquired the necessary knowledge and skills, the racer went to the USA in 1900.
Where he becomes a representative of the French automobile plant De Dion Bouton in America. But at the same time, the racing driver ruled out giving up racing. This sport was like a breath of air for him; he couldn’t imagine his life without it.
His love for cars and excellent knowledge in this area made him interesting and noticeable to William.
In 1909, Durant invited Chevrolet to become Buich's signature racer. And in the same year, Louis won 3 significant victories, and then entered the list of the best US racing drivers.
William Durant founded the brand with the help of the experience and knowledge of engineer Louis. The timing was so bad that the company found itself on the verge of bankruptcy.
The manager had to turn to senior finance officials for help. Which offered its funding in exchange for replacing management, although Durant hoped to return to his position a little later.
Let's sum it up
Cars, assembled in virtually every developed country in the world, cannot but attract attention. Chevrolet took several extraordinary steps that helped the company conquer markets. For example, in 2010, the Chevrolet brand became the best-selling brand in Russia and Britain, and in America these cars occupy one of the first lines of the hit parade of successful cars every year.
The peculiarities of the corporation's work suggest that in the near future it will be very difficult for competitors to bypass the company in any direction. I wonder how you personally feel about the entire Chevrolet brand and the philosophy of its global development?
Source of the article: https://avto-flot.ru/blog/strana-proizvoditel-shevrole-gde-sobirayut-modeli-amerikanskoy-kompanii.html
Chevrolet cars entire model range
The first model that the brand released was the Classic Six.
- 4 seater
- 6 cylinders and 30 hp
It was good, but the price was too prohibitive for the population = $2,500. After such a small setback, the company focused on simple and cheap models, rather than elegant and “pretentious” ones.
1916
Chevrolet produces the "490" model, which enjoyed the reputation of being a cheap and reliable model.
- 4 cylinder engine,
- volume 2.8 liters,
- 3 speed manual transmission.
At that time they were good for a comfortable ride. This successful model was produced for 8 years and became the first top model in the history of the brand.
It should be noted that with their developments, Chevrolet engineers made a huge contribution to the development of technologies for the development and design of cars.
1923
“490” was replaced by the modern Superior with a capacity of 26 “horses”, which became no less popular than its predecessor.
In 1933, the company changed its management, with Marvin Costel becoming the head of the company. During the reign of which, the motto “Great Value” appeared. Which meant the company's focus on making it easier for the driver to drive a car.
1934 Chevrolet begins production of independent front wheel suspension. Which not only simplifies control, but makes tire wear more economical.
Chevrolet production during World War II
In 1941, a difficult time began not only for America, but also for the whole world due to the outbreak of World War II. By government order, the company produces shell casings and other army equipment.
In 1942, the production of civilian cars was stopped. Until the end of the war, Chevrolet was engaged in military support for the US Army. And the head of Chevrolet was appointed chairman of the country's national Ministry of Defense.
After the situation in the country normalizes, Chevrolet begins to design cars with a qualitatively new design, completely different from previously developed cars.
Chevrolet: country of origin
The first Chevrolet cars, whose country of manufacture previously could only be the USA, appeared in 1911.
Nowadays, the company produces vehicles in almost all categories - from compact city cars and crossovers to massive SUVs and sports cars. Due to its popularity, this brand of machine is sold all over the world, and to simplify supplies and reduce prices, production facilities are located in different countries. Although the quality of assembly of Chevrolet cars is practically not affected by whose company assembles them and in what region the assembly line is located.
Chevrolet models list with photos
1950 Chevrolet began installing automatic transmissions in cars.
The first hardtop convertible, the Bel Air, was released with a modern pontoon body (the fenders flow into the body rather than being a separate part from it).
Chevrolet sports models
In 1953, Chevrolet released the Corvette serial sports car, which became the first of its kind.
- There were only 2 seats,
- fiberglass body,
- 2 options: coupe/convertible.
- Initially there was a 3.8 liter engine capacity,
- 6 cylinders and 152 hp
- 2 speed automatic.
In 1955 the engine was improved
- 4.3 liters,
- 8 cylinders
- 195 hp,
- acceleration up to 193 km/h.
And after repeated subsequent modifications and adding power, the engine acquired the final 400 hp. in 1965.
1954
For the first time, power brakes, electric windows and seat adjustment appeared in the car's equipment. Next year, Chevrolet releases a new, modern and van-like design - the Suburban.
1958
The company released a chic model - Impala, it immediately became a favorite of Americans. She became the main car in the famous TV series “Supernatural”, because each of their viewers fell in love with her against their will. In terms of dimensions, the model is close to Cadillac, but the price is Chevrolet.
1958
Another Chevrolet masterpiece was created, a practical sedan - the Corvair, which was the first production car with independent suspension on all wheels.
1961
2 years later, Corvette Singray with the most modern chassis, independent suspension and headlights rising from the hood.
Impala SS was released
1964
The Malibu comes off the assembly line in sedan, station wagon and convertible body styles.
Next year, another masterpiece car is released - the Camaro, which was used in the film "Transformers", under the name Bumblebee.
Malibu sedan
After 2 years, the SS version comes out, which opens the race at the Indy500. The fast two-door sports car is loved by all car enthusiasts.
1967 The safety of the driver and passengers was ensured by an energy-absorbing steering mechanism. A soft dashboard, instead of airbags, which were not yet available at that time, and a dual central brake cylinder.
1969
Chevrolet designed the Blazer as a production SUV of excellent quality, spacious, roomy, large, maneuverable and powerful, the model had no competitors. In 1973, Chevrolet gave the SUV front disc brakes and a larger body.
Blaser
1971
A “trial” minicar of the brand – Vega – has appeared. And after 9 years, another one, which was created more confidently, called Citation, which was the first to acquire front-wheel drive. Since 1986, many models began to have an ABS system.
Now Chevrolet is developing two of its directions:
- American masterpieces
- Budget versions in Europe
Model overview
The first and most important difference between this model and its predecessors is, of course, its unique appearance. The slightly aggressive design, which takes its place in the front of the car, gives it a certain audacity and swiftness, which allows you to remember it at first sight. This design is caused by a certain mouth created by the radiator grille, in the center of which there is a branded cross, as well as by the installation of dual-type headlights with originality.
The designers also worked hard on the design of the body, which acquired a certain dynamism in character. The sloping shape of the roof not only emphasizes the overall appearance, but also reduces the resistance of the car while driving. The new Chevrolet Cruze car has a low level of fuel consumption, and the sound insulation has undergone qualitative changes. The slightly raised rear end, topped with a massive bumper, gives the car an even more rapid appearance.
Uzbek Chevrolet in Russia: history of the issue and cars from dealers
The return of budget Chevrolet models to the Russian market, announced back in February, has finally taken place. Initially, the start of sales was planned for March, but it had to be postponed due to the pandemic and problems with customs clearance of cars. At the beginning of July, the cars appeared at dealers in Omsk, Vologda and Volgograd, and the other day the first and so far only showroom in Moscow opened its doors, which we visited. But first, the multifaceted history of the issue.
Assembly of Chevrolet Cruze in Russia
Production of this car in the country began in 2009. Chris Gabby himself, who is the managing director of General Motors CIS, made a speech during the opening ceremony of the plant. In it, he mentioned that he felt true pride in Russia. And he is also sincerely glad that this country became one of the first to begin mass production of the Chevrolet model line of cars on its territory. Chris Gabby expressed his confidence that this brand will be able to maintain its leading position in the Russian market from the moment the branch opens.
The cars are equipped with 1.6 and 1.8 liter petrol engines and six-speed automatic transmissions. The bodies of Russian models are painted only black, but production is progressing.
Where are Chevrolet cars made?
The success and popularity of Chevrolet cars does not allow you to calmly pass by and not pay attention to this company. Her story is interesting and fascinating, it is rich in ups and downs, furor and failures. We will study in detail the activities of the Chevrolet company, including understanding the country of origin, and consider the place of assembly of the most popular and striking models. It definitely won’t be boring, especially for fans of these cars.
In general, the Chevrolet brand is an American brand, therefore the country of origin is America. It was founded by William Durant, who was known for his love of motorsports. Very little time passed, and the same man founded the General Motors concern, which at this moment is considered the most serious, successful and popular on all continents.
The development of the concern has reached such a level that Chevrolet is produced in every successful, large and developed country. Few automobile companies can boast of such success. No one can give a definite answer to the question of where Chevrolet is produced.
The modern American brand resembles a medal, which, as we know, has two unequal sides. This brand has two incarnations that are radically different from each other.
- In North America, where the main and even the original enterprise is located, unique SUVs, sports cars and sedans are produced. These cars are characterized by enviable potential, excellent design and belong to the premium segment.
- Chevrolet also has its own division in South Korea. Completely different cars are produced here. For the most part, these are Daewoo models that belong to the budget segment.
This organization of work provides the company with the opportunity to enjoy several advantages:
- Cars are supplied to the market in different configurations, which belong to different price segments;
- representation on the European market due to high-quality budget cars produced in Korea;
- conquering the markets of the CIS countries with cheap models, the quality of which is an order of magnitude higher than similar offers;
- the ability to test existing technologies before using them on other models;
- low-cost Korean assembly.
Two sides of the coin in offers under one brand
If we are talking about the expensive and successful Chevrolet brand, it has two completely different incarnations. The North American side of this company is the creator of unique SUVs with excellent potential and excellent sports cars, supercars with enormous value and premium sedans. But the Chevrolet division is also present in South Korea, where this brand produces mainly former Daewoo models in the budget segment.
This gives General Motors Corporation certain advantages:
- the ability to offer the market a variety of cars in different trim levels;
- entering European markets with budget and quite reliable cars from Korea;
- conquering the CIS market with cheap offers in the budget class;
- testing of technologies for other GM cars and fairly cheap assembly of cars at a Korean plant.
Chevrolet models of Korean and Russian production
Almost all Chevrolet cars that are supplied to Europe and Russia are assembled in Korea. Only a few models are made in the American plant, but they are few. The cost of such machines is appropriate. For example, earlier, until about 2014, Matiz and Nexia, which were the cheapest offers, were supplied to Russia and Ukraine under the Daewoo brand. After 2014, the Chevrolet Lacetti was added to them, where it is assembled, and so it is clear. True, this model underwent some changes and became known as Daewoo Gentra.
Chevrolet Lacetti
The GM concern began to rapidly advance in the European automobile market. Presentations of new models, designed specifically for the European user, took place with enviable regularity. Today, Chevrolet produces a large number of models at its Korean plant that are popular among Russians and Europeans:
- affordable budget Chevrolet Spark, Aveo, Lanos and Cobalt;
- the production of a comfortable, higher-class car, the Chevrolet Cruze, also belongs to the Korean plant;
- Chevrolet Orlando minivan, which is designed for family use;
- Chevrolet Captiva for Russia is also assembled at the Korean Daewoo plant;
- But the production of the Chevrolet Niva is carried out at the Russian AvtoVAZ plant.
Chevrolet Orlando
Budget segment from the South Korean Chevrolet plant
In Europe and Russia, when asked about the country of manufacture of Chevrolet, motorists confidently answer - Korea. Indeed, most of the offerings on the market are produced at the Korean Daewoo plant. The Daewoo brand sells the cheapest offers in Russia, Ukraine and some other countries, such as Matiz and Nexia. Since 2014, they have also been joined by a more expensive car - a redesigned Chevrolet Laceti - Daewoo Gentra.
This move by the corporation indicates that the Chevrolet brand is beginning to increase its status in European markets. Today in Europe and Russia the following offers from Chevrolet are available:
- Korean budget Spark, Aveo and Cobalt;
- comfort class Cruze, family minivan Orlando and crossover Captiva also from Daewoo;
- Russian Chevrolet Niva, which is produced by AvtoVAZ;
- the American Malibu sedan and the Corvette sports car, as well as the company’s bestseller, the Camaro;
- the Trailblazer SUV and the large Tahoe jeep, which also come from America.
That is why you need to be as careful as possible when buying a car under an American brand. Car production is carried out in Russia, Korea and America. But the cars that are assembled in the USA are very technically and visually different from the Korean ones. They use different metal, different technologies, completely different interior materials.
If you want to experience all the greatness of American technology, buy the large Trailblazer or Tahoe. These are quite acceptable competitors to premium Japanese crossovers and SUVs. Only in 2015 will the Chevrolet brand in the CIS countries and Europe finally begin to change its nature and transfer to the premium American class.
American made Chevrolet models
These machines are expensive and very high quality. Most of these cars are supplied to the national market and only some models are exported to European and Russian consumers. The list of such cars is presented below:
- a bright representative of the Malibu sedan family is presented in Europe;
- the luxurious Corvette sports car is also of American origin; Russian drivers treat this model with trepidation;
- real bestseller Chevrolet Camaro;
- the Trailblazer SUV and the Chevrolet Tahoe, a jeep with impressive dimensions, are being assembled in America;
- the SS sports car is not exported from the continent, so the pleasure of driving this beauty is given only to Americans;
- Among the SUVs and crossovers that are not available to Europeans and Russians, there are such interesting models as Trax, Suburban, Equinox and Traverse;
- Pickup trucks that are unusual and interesting, but available only to American residents, include the Colorado and Silverado;
- A wide and varied range of commercial vehicles is produced by the American Chevrolet plant.
This is the interesting philosophy of global development of the General Motors concern, which owns the Chevrolet automobile brand. When choosing a machine from this company, you need to pay attention to the manufacturer. Chevrolet cars can be of very high quality, unfortunately, so far only “Americans” can boast of this quality.
Country of manufacture of Chevrolet - where are the models of the American company assembled?
One of the most successful automobile brands in the world, Chevrolet has an interesting history, which includes rapid rises and serious failures. Initially, the American corporation was created by a wealthy American motor sports fan, William Durant. Soon after the creation of this corporation at the beginning of the twentieth century, this investor organized the most successful global automobile concern, General Motors, to date.
Until today, GM has gained such serious momentum that the production of this company is present on every continent and in fact in every large and developed country. However, Chevrolet brand cars are produced in a very unusual way. The country of manufacture of Chevrolet is a question that is difficult to answer unequivocally.
Content
Story
Initially, GM did not have such a company, but the head of the structural enterprise Buick Motor Company, William Durant, did. In 1910, he was forced out of the company and, in order to restore his reputation, he decided to use the engineering talents of the famous racer Louis Chevrolet. Thus, Louis began to drive Buick cars for advertising purposes.
November 1911 was famous for the fact that the Chevrolet brand entered the world market for the first time with the release of the Classic Six sedan. This model was supposed to compete with the famous Ford T at that time, which had already sold millions of units throughout America. The sedan had a five-seater seat and was also equipped with an engine whose volume was almost 5 liters. At the same time, he developed a speed of almost 104 kilometers per hour.
The bow tie emblem of the famous company was introduced only in 1913. Its origin became the subject of controversy, one side of which claimed that William accidentally saw the pattern on the wallpaper in the hotel and took it as a basis, while the other believed that it was a semblance of the Swiss cross, since the famous racer was from Switzerland.
After successful agreements to produce automobiles in Canada, Chevrolet was able to generate sufficient profits that William then purchased all shares of GM, becoming its president . Thus, Chevrolet became a structural enterprise of a famous corporation.
The year 1955 was characterized by the fact that the company first introduced a V-shaped 8-cylinder engine, which was equipped with two carburetors and developed a power of almost 165 horsepower. Later, this engine was modified and already had four carburetors, which increased the power to 185 hp.
In 1960, the company began producing its cars in Argentina under the Chevy II brand. However, 18 years later, inflation occurred, due to which production had to be curtailed.
Currently, the company is a global brand . Cars of this brand are also produced in Russia, enjoying wide demand among various consumers. In addition, the Russian company LADA, together with GM engineers, produced a car under the Chevrolet Niva brand, which found its use among many drivers in the country.
Famous cars
Speaking about the most famous cars of this brand, I would like, first of all, to mention the famous Bel Air, which became a truly popular car of the 50s. The car in various modifications: from convertible to sedan, quickly sold out across the United States. Bel Air became a legend in American culture of those times.
Many who are interested in American “monster cars” probably know that Chevrolet is a famous manufacturer of Muscle Cars, among which we can note the Chevrolet Camaro, which has undergone significant changes and is still produced, as well as the Chevrolet Impala, which has always been the main guard car order.
If you pay attention to many American action films, it is easy to notice that the main automotive star was the Chevrolet Caprice . The famous car is almost on par with the Ford Crown Victoria, which is also widely used by police officers in all American states.
Most cars of those times were wide and had large enough engines that allowed them to easily gain the desired speed. Currently, the company has reached the European level, making the bulk of its cars budget, and equipping them with conventional in-line engines.
Vehicle Specifications
All existing modifications of this product are based on a single platform. The body of such a car is durable, due to the fact that during the assembly process it is supplied with a large number of elements made of steel.
In Russia, where the Chevrolet Cruze is assembled, this type of car has only two engine options. The first is 1.6 liters with 109 “horses” under the hood, and the second is 1.8 liters with 141 “horses”. A weaker option will be an excellent solution for those drivers who can be classified as unassuming. Well, the 1.8-liter engine allows the model to have better dynamics, which undoubtedly attracts the buyer, which is why this car is more popular.
Where are Chevrolet cars assembled?
So, today we would like to talk about who today has the honor and the right to produce one of the most successful American car brands - Chevrolet. To say that the country of manufacture of Chevrolet is England, or the USA, or Russia, will in any case be incorrect, since due to localization for each specific market, automakers, for commercial reasons, often even offer their own model ranges, not to mention the almost universal availability of DKD - SKD assembly.
Features of American models
Build quality does not always depend on the country in which Chevrolet cars are manufactured. But many car enthusiasts note certain advantages of American production. The level of assembly and reliability of a car assembled in the States is noticeably higher - however, you will have to pay more to buy them.
It is not easy for car enthusiasts from any country other than the USA to obtain products of this type. It will not be possible to purchase them in Europe or Russia. And buying under the “gray scheme” can lead to problems during warranty and service repairs.
Article source: https://gdesobiraut.com/strana-proizvoditel/chevrolet/
Manufacturing or assembly?
A full answer to the question that we want to examine today will require a fundamental determination of what is meant by the concept of “production”?
AvtoVAZ, with its OAT group of companies from satellite factories, was the only enterprise in the world that produced auto components and carried out their further assembly on its own conveyor belt. As a consequence, there is a complete lack of need to conduct a dialogue with component suppliers about the economic component, about the advisability of at least periodic production audits, and as a natural result, hundreds of defective parts, which were then installed on cars that had already set the whole country on edge with its unreliability and unpredictability.
Conclusion
Chevrolet cars are produced in almost all developed countries of the world. This is due to the fact that the level of sales on the world market is simply off the charts. And this is due, first of all, to American engineers who are always trying to be one step ahead of their competitors.
According to experts, Chevrolet will soon become a leader in the auto industry.
Which can safely be called a global project from General Motors. It was conceived as a passenger car for a wide consumer market. According to the project, this model should be presented in every Chevrolet center. And it is worth saying that the plan was a success, and today it is the most successful car in the entire rich history of the company. Where is Chevrolet Cruze assembled? This article has the answer to this question.
“Chevrolet” and “Chevrolet”
And now, since we have clarified the issue of production and assembly, let’s understand a little what the Chevrolet brand is.
We should start with the fact that the Chevrolet brand and trademark belong to the famous American automobile concern General Motors; in the future, for brevity, we will simply call it GM.
Historically, the Chevrolet company was born in the northern part of the USA, where to this day they continue to produce those models that gave the brand worldwide fame, honor and glory - massive SUVs that can easily compete with all-terrain vehicles in cross-country ability, elegant and powerful sports models, distinguished by naturally aspirated engines of impressive size and power, and of course supercars. This is in North America. And unfortunately, it cannot be said that North American models are widely represented on the Russian automobile market.
But another division of the company, whose product, on the contrary, is offered by every 4th car dealership in our country, is located in South Korea.
And although the name bears exactly the same - Chevrolet, the products produced are almost 100% related to the Korean concern Daewoo, which has sunk into oblivion. Many should still remember the 2 most popular models of the 2000s - Espero and Nexia. Well, today South Korean Chevrolets are entirely “economy” or “economy+” class cars.
Therefore, the answer to the question “where is the Chevrolet Cruze assembled?” or “where the Chevrolet Aveo is assembled” is unambiguous - in Korea at the production facilities of the old Daewoo plant!
Although it is more than possible to understand the management of GM. From a sales management point of view, they made a very smart move by acquiring the almost bankrupt Daewoo company. But now the manufacturer’s lineup includes cars of all classes and categories, from low-budget compact cars to supercars and business sedans, which in some cases have a truly astronomical cost.
This is very important from the point of view of strategic positioning of the brand.
Oddly enough, the consumer is more likely to turn to a company that cares about everyone, both those who can buy a premium car and those who are just about to buy their first “economy” from a foreign manufacturer, saying goodbye to a classic of the Russian automobile industry.
“Top” and budget assembly
The American company Chevrolet is one of the few brands that can afford to produce both expensive and prestigious cars and budget models.
If we talk about factories in North America, they produce exclusively unique cars with a high cost and great claims to sporty style. South Korea also stands out as a manufacturing country, whose factories produce cheap options that are very reminiscent of former Daewoo models.
Photo: Chevrolet assembly in the USA
Advantages of the bipolar production option:
- wide range of products. Cars are more affordable for people, because those who cannot afford an expensive model can safely get a budget one;
- high-quality budget cars are highly valued in the European market;
- in the CIS automobile market, cheap budget models are in great demand, which almost every local car enthusiast can afford;
- enterprises that assemble budget car options are an excellent “laboratory for experiments” and testing new technologies.
Even before 2012, in the markets of the CIS countries, Chevrolet products were considered low-quality and weak. Car enthusiasts buy only those who do not have money for a normal car. The situation in the USA was radically different. In America, Chevrolet cars are considered quite elite and expensive.
It is this opposite that is the main mystery of the company and, naturally, increases interest in it.
Photo: assembly in Korea
South Korean Americans
Residents of Russia and Europeans, when asked which country produces Chevrolet cars, give a clear answer: Korea.
This is quite natural, since the lion's share of cars currently sold on the Russian and European markets are indeed assembled on South Korean assembly lines and are essentially nothing more than a continuation of the line of budget cars that existed under the auspices of the Korean brand Daewoo.
The most popular and well-known models to our consumers bore and continue to bear the names Matiz and Nexia.
Although about 3 years ago, an economy plus class model was added to the budget economy class cars - the Chevrolet Lacetti, which received a new life after a slight facelift under the name Daewoo Gentra.
That is, the Chevrolet manufacturer is striving to expand into the Russian and European markets beyond the already familiar economy class, gradually accustoming the consumer to the fact that more expensive, and, therefore, comfortable and powerful cars are also available for sale.
What kind of cars from the Chevrolet brand are available on the Russian market today?
- Budget small cars Spark, Cobalt, Lanos and Aveo (assembled in Korea) - Comfort class sedan - Chevrolet Cruze, crossover Captiva and family minivan Orlando (also of the South Korean brand Daewoo) - Chevrolet Niva is already a product of a joint venture based on OJSC AvtoVAZ - And finally, the true ancestors and pearls of the brand are the famous Camaro, famous not only among consumers but also on movie screens, the legendary Corvette model - a sharp and impressive sports car, and the classic American Malibu sedan. — Regarding the heavyweights, these are the TrailBlazer and Tahoe - American jeeps with huge engines and external dimensions. By the way, “Tahoe” is the official car of the Secret Service under the President of the United States, which in itself sounds like an impressive recommendation.
So you don’t have to ask car dealership managers questions “where are Chevrolet Lanos, Captiva or Orlando assembled?” Now you definitely know that they are collected in South Korea.
We also note that cars assembled in the USA are strikingly different from cars of Korean or Russian origin. Everything is completely different, of a different quality, of a different level, and of course at a different price.
Do not under any circumstances refuse a test drive and remember that the hallmark of Chevrolet, that very original American one, has always been and remains heavy jeeps - TrailBlazer and Tahoe - try it yourself and we assure you, you will like it!
How it all happens
The assembly of Chevrolet Cruze of all three varieties is taking place on the territory of the Russian plant. The first cars from which it all began were a sedan. All three models are available in regulated configurations.
A characteristic feature of the Russian manufacturer remains low automation of the main processes in the place where the Chevrolet Cruze is assembled. Factory employees do installation, welding and painting work manually.
Work on applying sealant for gluing glass is carried out under full or partial automation. The pace of such a production process is relatively low, but personnel who have undergone special training and carry out all assembly work manually can guarantee high quality and the best technical performance of finished cars. This is evidenced by a large number of positive reviews from owners of vehicles that were assembled in the American
Just a short period of time after the production line of Chevrolet Cruze car models was launched in St. Petersburg, a similar one started in America in 2010). The opening of the Chevrolet assembly in this country was marked by the fact that the Cruz began to be produced in three different body colors at once. These are blue, red and white. The colors presented symbolically reflect
In the future, the United States will produce the car in four variations such as LT/2LT, LS, LTZ and ECO. The model with the most minimal configuration will include a directional stability system, a special pedal assembly, 10 airbags and ABS.
In order to leave no chance for two competing cars, such as the Toyota Corolla and Honda Civic, the official owners of Chevrolet will present buyers with test drives of all types of cars to compare and identify the advantages of their vehicle.